The Medium is the Message: Managing Communication Channels
Thursday, September 19, 2019 // 6:30 PM - 9:00 PM
New York, NY
Gabrielle de Papp, Head of Global Communications at David Yurman, hosts an invite-only dinner with a discussion around developing messaging that matches the platform it's sent on.
It's pretty obvious that brands change their voice based on the tool they're using. Wendy's cooks with much spicier ingredients on Twitter than it does on TV. But knowing what to send is very different from knowing when and where. Gather with other communications leaders to share insights and experiences with managing brand messaging across mediums.