A Dinner For Marketing Leaders: Thinking Beyond the Keyword

Hosts

Malena Higuera
Carole Irgang
Tom Harlukowicz

Details

Wednesday, January 30, 2019 // 6:30 PM - 9:00 PM

New York, NY

Join Malena Higuera, GM & Executive Committee Member at L'Oreal USA, and Carole Irgang, Executive Partner, Marketing Transformation at IBM, for an invite-only dinner of fellow marketing leaders.


Today's consumers are interacting and finding brands through various platforms whether it's on desktop, mobile or through voice. With the increased complexity in consumer discovery, marketers must think beyond the traditional keyword in order to stand out and capture consumer attention and drive engagement. What is the future of search and what are the implications on digital marketing strategies?


Over fantastic food and drink, we'll gather to mingle with peers who share professionals challenges to trade ideas in an open and honest forum. Hope to see you on January 30th!

Guestlist

Michael Krafft
Liana Thompson
Carl Fremont
Jennifer Orme
Ariana Parasco
Kathryn Zabik
Alison Arjoon
Qun Wei
Jessica Granata
Dahlia Amade
Tom Harlukowicz

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