July 24, 2018 / 6:30 PM
How Can Brands Replicate Red Sox Nation?
Boston, MA
Details
What's the secret recipe for brewing up a brand that attracts a passionate community? Join us for a discussion about how to create communities of passionate users, whether you're marketing Mookie Betts, SaaS software, or a fine IPA. We'll discuss strategies and tactics tech companies and consumer products businesses can use to transform buyers into brand advocates and products into passions — at scale.